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(More customer reviews)While intended for the San Francisco history buff, SAN FRANCISCO'S MARKET STREET RAILWAY, is sure to be relished by any urban traction fan: packed with clear vintage black and white shots of various incarnations of the Market Street Railway, chapters provide a wonderful overview of San Francisco's transit challenges over the decades. From central Market Street outward, changes from additions to subtractions of San Francisco and surrounding city trolley lines are detailed, with each photo receiving not only a descriptive sentence, but explanation of why it was important, expanded or discontinued. It's these extensive notes, tied to the vintage shots, which make for such an important coverage: this, and the attention to including historically significant yet clear, sharp photos.
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The Market Street Railway Company thrived in an age when rails ruled San Francisco. Spanning the Roaring Twenties, the Great Depression, and the boom times of World War II, it had a long and legendary lifetime that is deeply ingrained in the city's early identity. Gradually, however, it became challenged by the emergence of the automobile, cheaper motor coaches, and "nickel jitneys"--competing cars on the same routes. The MSRy painted the fronts of its cars white to show up well in San Francisco's misty weather, and for many years people called them "the White Front cars." Franchise competition and city regulations undid MSRy, and its assets were absorbed into MUNI in 1944. However, the name lives on as the nonprofit Market Street Railway organization, dedicated to preserving the history of this company and also to retrofitting early streetcars from across the globe, putting them back in service on Market Street.
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